Get to Know the Designer

Get to Know the Designer

Branding, Small Business Tips

You would’t hire a babysitter without getting to know them first — I wouldn’t expect you to hand over your business (also your baby) branding to a stranger either! Hi! I’m Stephanie, the creative force behind Pine & Pixels. I’m passionate about designing professional visual branding assets for small businesses. I currently reside in Pinehurst, … Read More

How to Write Better Website and Ad Copy

How to Write Better Website and Ad Copy

Small Business Tips, Website

  Let’s talk about how to write text content for your small business — because lately I’ve been designing a lot of print ads and websites and I see the struggle. In fact, I know the struggle. I’ve been there personally, staring at the blinking cursor on my blank word document when it was time … Read More

The Non-Technical Guide to Responsive Web Design

The Non-Technical Guide to Responsive Web Design

Website

Recently I attended a networking event where a woman (let’s call her Kathy) promoted her online resource business. She proudly announced that her website could be used from a computer, smartphone or tablet. A few days later I found myself visiting Kathy’s website from my smartphone – only to find that it was not a … Read More

Most Important Advice for Start-ups

Most Important Advice for Start-ups

Branding, Small Business Tips

  I’ve been working with small business owners for over 5 years. During that time I have found that those starting a business fall within one of two camps: Those who believe money is their most limited resource. This camp is made up of hard-working, diy-enthusiasts who aren’t afraid to learn something new. Those who … Read More

The Legal Lowdown on Photo Usage

The Legal Lowdown on Photo Usage

Small Business Tips, Social Media, Website

  I say it time and time again: our society is becoming increasingly visual. In advertising, images/visuals have a higher conversion rate than plain text. It is extremely convenient to have millions of photos at our fingertips, but did you know that you could be breaking the law by taking and using any old image from … Read More

Graphic Design 101: Pixels, Printing, and Colors

Graphic Design 101: Pixels, Printing, and Colors

Small Business Tips

Resolution Digital photos or graphic files are made up of pixels, tiny squares of color. When printed, there are a certain number of pixels required per square inch of space. This is referred to DPI (dot per inch) in the printed world or PPI (pixels per inch) in the digital world. If you have ever … Read More